I am a Brand?

Recently, Stegner Investments’ Lead Research Analyst and Senior Portfolio Administrator, Ruth Wimsatt Trautwein, published an article about personal branding for Louisville Insider.

“Living in a modern society typically means accepting that branding is a part of our daily life. From the breakfast we feed our families, to our favorite coffee shop, to the cars that we drive, brand names, logos and taglines are constantly swimming around in our heads. But personally, as an individual?! A BRAND?! I wasn’t convinced.”

Read the full article here.